Made by craftsmen not machines

Michael Whiteside, inventor of Unwind cables, has spent the last 30 years in a love affair with music, its creation, recording, reproduction, and live performance. 

His early career was as a student sound engineer, putting on live events at Kingston Polytechnic in London. Some of his favourite nights include U2, Au Pairs, Bauhaus, Tears for Fears, Weapon of Peace, Echo and the Bunnymen.

This led to work in music studios as a technician. First at Rendezvous Studios where he recorded the demo for AHA Take on Me, then Wave Studios, recording demo tracks for The Cure (Ariel) and Julian Lennon. This led to Michael becoming the in-house technical engineer at cult studio, The Garden, owned by John Foxx of Ultravox.

A prolific period of recording ensued. Bronski Beat (Small Town Boy), Lloyd Cole and the Commotions (Rattlesnakes), Siouxsie & The Banshees, The Cure, Depeche Mode, Matt Johnson (The The), British Electric Foundation, Brian Eno, Trevor Horn, The Cure, Nick Cave and the Bad Seeds, Tina Turner, and Tuxedo Moon and, of course, John Foxx.

The Garden became a springboard for his technical work across London.

Clients included EMI Abbey Road, Air Studios, Sarm, The Strong Room, Opus, Beethoven Street, Westside, Olympic Studio, De Lane Lea, Pinewood and the BBC. He also had growing relationships with world leading sound engineers, Cenzo Townshend, Matt Johnson, Olympic, and Milo.

As managing director of Kelsey Cables, he designed and supplied audio systems to many world class professionals, nationally regarded theatres including West End, and live acts such as Pink Floyd and the Rolling Stones.

Throughout his career Michael was fascinated that cable design is one of the most underdeveloped, yet most powerful factor, in audio reproduction.

Michael started to design and manufacture bespoke cables for audio professionals and HiFi enthusiasts.

His cables are now installed in studios across the UK including multiple EMI Abbey Road facilities, Air Studios, Marshall Amplification Studios and Cenzo Townshend’s Decoy Studios.

Unwind Audio is the culmination of this adventure.

Unwind cables provide a deeper, more immersive, emotional experience of the music you love.

about THE team

Michael whiteside

FOUNDER

Michael has spent the last 30 years in a love affair with music, its creation, recording, reproduction, and live performance. 
 
His early career was as a student sound engineer, putting on live events at Kingston Polytechnic in London. Some of his favourite nights include U2, Au Pairs, Bauhaus, Tears for Fears, Weapon of Peace, Echo and the Bunnymen.
 
This led to work in music studios as a technician. First at Rendezvous Studios where he recorded the demo for AHA Take on Me, then Wave Studios, recording demo tracks for The Cure (Ariel) and Julian Lennon. This led to Michael becoming the in-house technical engineer at cult studio, The Garden, owned by John Foxx of Ultravox.
 
A prolific period of recording ensued. Bronski Beat (Small Town Boy), Lloyd Cole and the Commotions (Rattlesnakes), Siouxsie & The Banshees, The Cure, Depeche Mode, Matt Johnson (The The), British Electric Foundation, Brian Eno, Trevor Horn, The Cure, Nick Cave and the Bad Seeds, Tina Turner, and Tuxedo Moon and, of course, John Foxx.
 
The Garden became a springboard to technical work across London. Clients included EMI Abbey Road, Air Studios, Sarm, The Strong Room, Opus, Beethoven Street, Westside, Olympic Studio, De Lane Lea, Pinewood and the BBC. And growing relationships with world leading sound engineers, Cenzo Townshend, Matt Johnson, Olympic, and Milo.
 
Alongside technical work Michael consulted on the build of studios and live venues. Elton John, Renate John, Nina Hagen, and producer Robin Millar all used Michael for home studios. EMI Abbey Road, Marshall Amplification and King’s College Cambridge used Michael for completely new builds.
 
Michael also became Managing Director at Kelsey Cables, designing and supplying audio systems to many world class professionals, West End and nationally regarded Theatres, and Live acts such as Pink Floyd and the Rolling Stones.
 
Throughout his career Michael was fascinated that cable design was one of the most underdeveloped yet powerful factors in audio reproduction. So, Michael began to design and manufacture bespoke cables for audio professionals and HiFi enthusiasts.
 
His cables are now installed in studios across the UK including multiple EMI Abbey Road facilities, Air Studios, Marshall Amplification Studios and Cenzo Townshend’s Decoy Studios.
 
Unwind Audio is the culmination of this adventure.

DAve Allan

FOUNDER

Dave has none of the technical expertise and knowledge of Michael, but he loves music.  

Born in Leicester and a regular of the De Monfort Hall, Dave grew up on a diet of early eighties bands. Beginning with the Undertones and followed by Squeeze, The Jam, OMD, The Boomtown Rats, Genesis, and Hazel O’Conor, supported that night by Duran Duran. This was followed by stints as an enthusiastic, if not gifted DJ, at Birmingham University.

Dave’s working life was built around What If, the innovation business he founded with friend Matt Kingdon. Twice voted the best place to work in the UK, What If helped companies build new businesses across the world. This lead to a fascination with new technologies and the people who invented them.

Dave met Michael three years ago at a party. Captivated by his understanding of sound and stunned by the listening experience, he decided to help Michael develop the Unwind system.